Tuesday, 3 May 2011

Evaluation task 2

Evaluation Task 2- How effective is the Combination of Your Main Product and Ancillary Texts?

The combination of our main product and ancillary texts work to a great effect as it has been our aim to keep a sense of consistency throughout all of them. This is because we have tried very hard through this course to keep the continuity through everything that we make. Our front cover on our digi pack is the white mask with the pink effect on the brick wall background. This combined with the white mask which is very elusive throughout our film, but still very much a part of our product, has a great effect because throughout the film the mask is very hard to spot and is almost subconscious to the audience. So by putting it as our front cover it proves that it is apparent and also helps keep the consistency throughout our products.
This is also put to great effect as we combined it with our internet site, keeping the consisntancy throughout to maximise the effect of this white mask, which we have almost taken to be our own individual trade mark. Which every band needs, such as the prodigy have the ant logo on all of their newer work. This helps us create and maintain our own brand across all of our work and any future work we would create, by placing this white mask in all of our work our audience can instantly recognise it and know that it is a product of ours. This sense of branding that we have created is very individual to us; however we did take a lot of influence from two bands, Slipknot and Hollywood Undead. Both of which are popular for wearing masks in all of their video’s and other media products such as websites and posters. This hampers our individuality a tad, but the plain white mask that we have used throughout all of our media products has become our own. However at the same time we try and keep with in our genre of music which means that we can not break away from all conformities to much otherwise we will not be resembled with the genre that we aim to be in. So our branding is individual but yet at the same time it fits within the conformity of our genre which limits our individuality.
Also we tried to keep the colour scheme throughout everything to also aid with the consistency, as you can see from the images below that we have kept the same colour scheme throughout our digi pack and our website as you can see. The font style, size and colour are all the same throughout.  This combination works well and to a great effect as it helps to make our work look professional and consistent.

In conclusion I believe that the effectiveness of our combined media products is great as there is a noticeable and consistent link between all of the work we have produced. This aids in the creation of our own unique and distinct brand and therefore helps create a professional and well planned feel to our work.
Which is what we aimed to achieve overall.

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